Archive for September 17th, 2010

Twitterview #152 – With Emily Nystrom (@emilynystrom)

Posted by on Friday, 17 September, 2010

@JoelECarlson – Hello everyone, and welcome to a Friday-Foodie Twitterview with our guest @emilynystrom. Lets get things started!

@emilynystrom – Happy to be here, Joel!

Q – #1    Glad to have you as a guest. First, where were you born, and what were some of the job/life steps that you’ve taken?

A:    I was born/grew up in Minnetonka, MN. Graduated @CarletonCollege as English major bc I loved working w/ words, editing.

Knew I loved food, restaurants but didn’t edit food-based content until I heard about open position at @heavytable.

Q – #2    So how long have you been with @heavytable, and what kinds of places have you covered lately?

A:    I’ve been with @heavytable 1.5 years now as copy editor. In July I wrote about fun street food cart @foxyfalafel …

Mostly I edit, tho, for @heavytable. I loved our recent cheese flowchart, & also our comprehensive State Fair coverage

Q – #3    A cheese flowchart? Scratch-n-sniff? Any new local restaurants you care to recommend? Is the local scene changing?

A:    Hah, I wish it’d been scratch-n-sniff! As far as new restaurants, I had some fab appetizers at @Parma8200.

As far as changing scene, many restaurants are offering more vegetarian dishes.The Craftsman is making an effort there.

Q – #4    Sometimes there is a perception that only chain restaurants go to the suburbs and outer rings of the city. True?

A:    I’d agree most suburbs are packed w/ chain restaurants. But those like @ApertifMN, Porter Creek are defying that trend.

Woodbury is home to @Apertif; Burnsville is home to Porter Creek

Though, admittedly, I live in Eden Prairie and usually venture to Minneapolis or St. Paul for my dinners out.

Q – #5    Nice point on veggie dishes. Where do you go for good comfort food, and what’s yours specifically?

A:    My comfort food is Mom’s cooking…

Also I’d love to find a restaurant making a veggie pot pie or vegetable & dumplings. Perhaps your readers can suggest!

Q – #6    I think they can! Now to your FAVS:Favorite – restaurant, clothing store, grocery store, cooking show and unique food.

A:    Favorite restaurant: @tanpopomn. Friendly, casual atmosphere. I recommend the cold tofu teishoku.

Favorite clothing store: I love shopping on @Etsy to support local artists who use repurposed materials.

Favorite grocery store: I love @lakewindscoop. It’s near me and never as crowded as The Wedge.

Favorite cooking show: Barefoot Contessa. Ina Garten is so lovable!

Favorite unique food: I love ants on a log (raisins, peanut butter, celery)! Not so much unique as so 3rd grade.

Q – #7    LOL! Flashback-Food-Friday! Do you think @Foursquare, FB and @Twitter are making an impact in your industry?

A:    Esp. @Twitter. It lets ppl interact with restaurants+chefs, giving feedback, hearing what’s on the menu for tonight

It’s really interesting to see restaurants interacting with their followers, sometimes successfully, sometimes not.

Q – #8    Final question – what advice or mantra would you like to share today?

A:    In life, work, & volunteering, “It is the greatest of all mistakes to do nothing because you can only do a little.”

It’s easy to feel like nothing makes a difference, but that quote by Sir John Golding helps keep me positive.

@JoelECarlson – Nice comments today @emilynystrom! Thanks for taking some time to be Twitterviewed today. Have a great weekend!

@emilynystrom – Delighted to have been asked, Joel! Thanks to those following along, too. See everyone around town!


Twitterview #151 – With Betsy Treinen (@btreinen) v2.0

Posted by on Friday, 17 September, 2010

@JoelECarlson – A Happy Friday morning to everyone in Twitterville. Lets begin with the Twitterview 2.0 of @btreinen!

@btreinen – Hi, Joel and all. Happy to be here!

Q – #1    So since your last Twitterview, you’ve been busy. One thing you’ve done is join a Business Womens Circle. What is that?

A:    It’s a fabulous support network for women entrepreneurs. We meet monthly, have a moderator, share, celebrate ea other’s successes.

Q – #2    How can someone connect with the group locally? How often do they meet? (RE: Business Womens Circle)

A:    Business Women’s Circle: thebwc.org. As we’re building our businesses, it’s so great to know someone’s championing us.

Q – #3    Glad to help! Now in regards to your company, @GoodPeopleBrand, how has business been in this current economy for you?

A:    The fun part is not only winning business but building awareness around the brand of @goodpeoplebrand.

Q – #4    Seeing the name @goodpeoplebrand, is there a certain attitude that is connected with the name as well, beyond branding?

A:    When I named the co Good People Branding, I suddenly felt a tremendous incumbancy to “be good,” or better at least.

So yes, an attitude of promoting goodness, happiness, betterment is certainly a part of our DNA.

Q – #5    You mentioned to me that originally, @GoodPeopleBrand was a Creative Agency. How has it evolved since you started it?

A:    Oh, we still love executing on creative! But the juicy stuff is the strategy work upon which that creative is built.

We love using best-in-class smarts to solve marketing challenges. Do the plan. Then the creative just flows from there.

Q – @6    You also attended a local event this summer called “Strategy for Good”. What was that event about?

A:    Strategy for Good: hosted by @paulisakson. Bringing strategists together to help nonprofits solve business challenges.

Strategy for Good was a one day event. Great minds, good causes, positive results. Tip of the hat to @paulisakson et al

Q – #7    Was that the 1st (Strategy for Business) done in MN? Will there be another one next year?

A:    I believe so. I’d point you to the organizers for those answers. I was just tickled to be a part of it.

Q – #8    Okay. Before our hour is up, any events or travel coming up that you are looking forward to?

A:    Very VERY excited about an outreach effort we’re currently promoting called the DO GOOD Expedition.

Combines adventure and giving back. Our inaugural expedition is to Guatemala for 10 days this Feb 18-27.

Q – #9    I see. Any departing wisdom or a mantra that you’d like to share today to end with?

A:    Set your intentions to do a little GOOD every day. (FYI, details about DO GOOD Expedition here: http://bit.ly/cFwIbf)

@JoelECarlson – Have a great day, and thanks for your time and comments. Keep delivering the good vibe/energy to people!

@btreinen – Joel, thanks so very much. Love what you’re doing with the Twitterviews and honored to be a part of it once again!